Hamazaki Wong partnered with the Chinese Canadian Museum, the first museum of its kind in Canada, on its ground-breaking campaign to introduce the institution to the country and promote its inaugural exhibition, Paper Trail, that focused on the Chinese Exclusion Act. Through a multimedia and bicultural (English and Chinese (Cantonese and Mandarin)) marketing campaign, the creative turned certificates of exclusion into flourishes of hope heralding a resilient future. Online influencers, along with local film and television personalities were enlisted to amplify the social media campaign while PR, helped round out the communications bringing amplification to the overall marketing effort that saw resonance throughout North America. Commemorating the shadows cast by the Chinese Exclusion Act, the campaign celebrated the indomitable spirit and resilience of the Chinese Canadian community, proclaiming an exuberant future where history, art, and culture intertwine and flourish.